Unlock Epic
Experiences
You don’t have to keep presenting the same ideas over and over to your clients…
There’s a way to create more engaging, memorable marketing activations.
Let us be your Gamification partner in this quest to level up your events!
At Azul Marketing, we provide a broad range of gamification services to create epic, memorable event experiences.
We support your agency in the quest to deliver your clients the best possible gamified activation.
How we do it?
Full Event Gamification
Imgine being able to bring a full team of experts to help you create a fully gamified experience from scratch. Well, that's exactly what we do here.
We become part of your team from the beggining and help you design, present, refine, and execute the full activation. You have the control, but we do all the work and bring our expertise to your team.
What's included?
- Collaborating from day one of planning
- Conducting audience research
- Advising on engagement strategy
- Designing custom games and challenges
- Developing digital tools and platforms
- Crafting narratives, characters, and worlds
- Creating all branded assets and graphic design
- Managing gamification execution and logistics
Ready to go Gamification
The fastest way to take your activations from good to great. We have a set of proven tools that are ready to be customized for your brand and specific needs.
These tools allow us to quickly identify the opportunities in an activation and provide effective tools to our partners so they can enhance their events in record time.
What kind of tools?
- Event Engagement Custom Apps
- Card Games (competition, collectible, trading, etc)
- Custom activities for events and activations
- Narrative components
Creative Support
After several years of experience and hundreds of successful events, we feel confident that our team can help yours bring any idea to life.
We understand a lot of times there's so much going on and we all have wished we had a reliable and experienced partner who we could trust can help us get it right. We had done it. Lots of times. And we can do it for you too.
What's included?
- Art direction
- Graphic design
- Illustration
- 3D modeling (Design, rendering, professional visualization)
- Copywriting
- Video production
- Website design
- Audio production
Do you want to explore how we can help you get to the next level?
Our Work
Coca-Cola FSOP All Hands Meeting
Google’s Be Internet Awesome Hispanic Launch
Coca-Cola @ Cinemacon 2023
Coca-Cola FIFA World Cup Trophy Tour @ LA Live
Who are we?
Azul Marketing is on a mission to make every event a fun, effective, and memorable experience through the power of gamification.
Founded in 2018 by lifelong friends Alejandro Guzman and Javier Velasquez, Azul Marketing combines over 30 years of experience across game design, event production, graphic design, and behavioral economics.
They have worked with top world brands and created countless successful projects.
What’s so special about it?
Our proprietary BEM framework boosts engagement through:
Behavior Design
We define activities and challenges
based on audience needs.
Experimental Storytelling
Our creative team builds captivating narratives and worlds.
Meaningful Play
We incorporate reflective moments and impactful connections.
Top-Tier companies that have worked with us
We build trust based
relationships
“I’ve worked with a lot of agencies and a lot of creative teams within my almost two decades of being in the CPG world and Alejandro is one of the best creative minds I’ve ever worked with. What I love most about working with Alejandro is watching the way his mind is able to take a brief or an opportunity and turn it into a masterpiece like you’ve never seen before. His creative thinking is limitless and I’m never disappointed with the quality of work that comes back to me – it’s more than I could ever have hoped for. Every. Single. Time. Alejandro will ensure the job gets done no matter what it takes working with clients on projects big and small with budgets of all sizes. It doesn’t matter. What you get back will go above and beyond your expectations and you’ll be ready to work with Alejandro and his team again as quickly as possible.”
“I have worked with Alejandro for years and he is so creative and talented , easy to work with and super professional. He is a delight.”
“Alejandro has been a true partner for our agency offering strategic marketing and thoughtful brand guidance.”
“Azul Marketing has been the best creative ally for our agency. They have always been 100% supportive, on time, and always ensuring our clients get exactly what they’re expecting.”
